La Eufemia Group Logo
La Eufemia beachfront
La Eufemia Group Logo

ABOUT US

La Eufemia is one of the most original, bold and authentic places in Tulum. Born as a small beach shack on the shore, it has grown into an iconic spot known for its laid-back vibe, live music and welcoming community of locals and travelers. Over the years, La Eufemia has expanded into a group of concepts that reflect Tulum’s unique lifestyle – free, creative and deeply connected to nature. Today, La Eufemia Group continues to create spaces where everyone is welcome and every moment is meant to be enjoyed.

KNOW MORE
A picture of the founding brothers.
Eufemia background

LIVE THE FULL EUFEMIA GROUP EXPERIENCE

Stay, Taste, Enjoy & Invest in Tulum

La Eufemia logo
I Scream Bar logo
FARA FARA logo
Embajada Universal logo
PLAYA PUBLICA logo
La buena fibra logo

DEFINING THE TULUM LIFESTYLE

Experience Tulum the way it was meant to be lived: barefoot in the sand, with good music, surrounded by friends and connected to nature. La Eufemia Group brings together unique concepts that embody the essence of Tulum – relaxed, free and full of life. Whether you come to eat, drink, dance or stay, our spaces are designed for unforgettable moments by the sea.

LA EUFEMIA: MORE THAN A TACO logo
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LA EUFEMIA: MORE THAN A TACO The original La Eufemia, a beach shack that became a Tulum icon. Here, tacos, cold beers and good music come together in a colorful, laid-back atmosphere where everyone is welcome. It’s the heart of La Eufemia Group and the place where our story by the sea began.

I SCREAM BAR: ICE CREAM & FUN logo
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I SCREAM BAR: ICE CREAM & FUN Colorful, bold and eclectic, I Scream Bar is where the night comes alive. Cocktails, DJs and an international crowd gather under the Caribbean sky to celebrate Tulum’s free spirit with music, dance and unforgettable experiences.

FARA FARA: LOCAL COSMO GRILL logo
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FARA FARA: LOCAL COSMO GRILL Is where flavors come together. A culinary concept that combines local ingredients, global influences and the La Eufemia attitude. Comfort food with a twist, perfect to share with friends, family and the community.

EMBAJADA UNIVERSAL: SEA SPIRIT logo
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EMBAJADA UNIVERSAL: SEA SPIRIT A concept inspired by the sea and Tulum’s seafaring spirit. A place to enjoy drinks, music and good company with a view of the Caribbean, celebrating the energy of the ocean and the freedom of life on the shore.

PLAYA PÚBLICA: OPEN BEACH CLUB logo
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PLAYA PÚBLICA: OPEN BEACH CLUB Is Tulum’s open beach club, a space where everyone is invited to enjoy the sea. With a relaxed atmosphere, drinks and music, it’s a beach front designed for community, freedom and connection with nature.

LA BUENA FIBRA: SUSTAINABLE DESIGN logo
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LA BUENA FIBRA: SUSTAINABLE DESIGN Is a sustainable project focused on natural materials and conscious design. From architecture to everyday objects, it proposes a way of living that is respectful with the environment and aligned with Tulum’s creative and eco-friendly spirit.

La Eufemia Group

La Eufemia
I Scream Bar
Fara Fara
Embajada Universal
Playa Publica
La Buena Fibra
Oniric
La Villa del Señor
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